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Let the Rivalry Smack Down begin! The eastern rivalry between the Miami Dolphins and New York Jets! This microsite encourages return visits through weekly content updates, Facebook integration, and team trivia.

Features:

• Facebook Connect
• Once-a-week smackdown blog topics, thus encouraging return visits
• Viewer account creation and login
• Trivia and Polls
• Team news feed

Client: NBC6 Miami & South Florida Ford
Turnaround: 2 weeks